Another personal obsession:Adobe Becomes A Second-Party Data Matchmaker With The Release Of Its Audience Marketplace

Part of the company’s Marketing Cloud, the Marketplace is focused on helping publishers find partners for their first-party customer data.

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from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/adobe-becomes-a-second-party-data-matchmaker-with-the-release-of-its-audience-marketplace-151316
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