Another personal obsession:John Sculley To Marketers: Don’t “Worry About The Technology,” Focus On The Customer

The ex-head of Apple and Pepsi adds his backing to the idea that companies are no longer in control.

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from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/john-sculley-to-marketers-dont-worry-about-the-technology-focus-on-the-customer-163865
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