Another personal obsession:Lotame’s new Smart TV Audiences adds your TV shows to your device and online profile

Working with one TV manufacturer at launch, the New York City-based DMP now expands your anonymized profile with your predilection for, say, car shows.

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from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/lotames-new-smart-tv-audiences-adds-tv-shows-watch-device-online-profile-170766
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