Another personal obsession:How to solve the mystery of what your customers really want

How well do you really know your customers? If your company is like most brands, you already realize that you don’t really know them at all. In fact, a 2015 study from Aberdeen Group found that just 4 percent of organizations are fully satisfied with their ability to ensure data-driven...

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from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/solve-mystery-customers-really-want-216548
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