Another personal obsession:4 Ways Marketers Can Rip A Page From The Sales Playbook To Be More Effective

Sales and marketing don't have to be at odds with one another. Columnist Steve Olenski discusses what marketing teams can learn from sales to benefit the whole organization.

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from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/4-ways-marketing-teams-can-rip-page-sales-playbook-effective-139388
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