Another personal obsession:Journey to better paid search ROI with this travel ad copy data

School's nearly out, and it's time for summer vacations. Contributor John Cosley shares data on what travel-related keywords and creative approaches are paying dividends for advertisers in the sector.

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from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/journey-better-paid-search-roi-travel-ad-copy-data-178584
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