Another personal obsession:Clinton wins @Grubhub “debate” as diners cast votes with #ImWithHer & #ImWithHim discount codes

Among the findings: Indian food is big with Clinton supporters; Trump supporters like Chinese food.

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/grubhub-vote-with-your-stomach-193475
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Another personal obsession:How the newest Adobe-Microsoft partnership resembles ‘Jerry McGuire’

And what it could mean for the balance of power among the major marketing clouds.

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/newest-adobe-microsoft-partnership-resembles-jerry-mcguire-193476
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Another personal obsession:Marketing Day: Responsive design for Gmail, Grubhub’s CMO & SMX East updates

Here's our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/marketing-day-responsive-design-gmail-grubhubs-cmo-smx-east-updates-193482
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Another personal obsession:Gmail finally supports responsive design: Answers to 4 burning questions

Google has started rolling out support for responsive email design in its various Gmail clients. Columnist Chad White explains what email marketers should and shouldn't do in light of this dramatic change.

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/gmail-finally-supports-responsive-design-answers-4-burning-questions-193405
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Another personal obsession:Updating your SEM toolbox with new, shiny tools –- SMX East 2016

Ask any PPC professional the secret of their success, and they'll often point to tools that help them do their jobs better. Columnist Pauline Jakober recaps a session at SMX East where the best of these tools were discussed.

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/updating-sem-toolbox-new-shiny-tools-smx-east-2016-193248
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Another personal obsession:The four pillars of the future of SEO

What does the future of search engine optimization have in store for us? Columnist Pratik Dholakiya looks at recent trends to explain the direction our industry is headed in.

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/four-pillars-future-seo-193143
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Another personal obsession:What’s new and cool at Google from SMX East 2016

At this year's SMX East, Googlers Jerry Dischler and Babak Pahlavan shared recent updates and what's coming to AdWords and Google Analytics. Columnist Mark Traphagen was on hand to cover the highlights.

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/whats-new-cool-google-smx-east-2016-193155
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Another personal obsession:GrubHub’s CMO creates organizational agility to collect diners’ real-time presidential preferences

Barbara Martin Coppola, CMO of GrubHub, tells contributors Nadine Dietz and Erica Seidel how she has created a truly agile marketing organization with 37% year-over-year revenue growth.

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/grubhub-gets-hungry-debate-cmo-creates-organizational-agility-share-diners-real-time-presidential-preferences-193282
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Another personal obsession:Up close at SMX: Using paid search and social together

Columnist Kristi Kellogg recaps a session at SMX East that dives into how marketers can integrate their paid search and social efforts for better marketing results.

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/close-smx-using-paid-search-social-together-193200
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Another personal obsession:MarTech Today: ‘Ok, Google’ for Maps app, Penguin recoveries & more

Here’s our daily recap of what happened in marketing technology, as reported on Marketing Land and other places across the web. From Marketing Land: Google Maps app adds “Ok Google” voice command activation for hands free directions Sep 29, 2016 by Barry Schwartz Google improves voice search...

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/martech-today-ok-google-maps-app-penguin-recoveries-193364
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Another personal obsession:PullString launches all-purpose intelligent conversation platform

Staffed by ex-Pixar employees, the company intends for the new release to be the most complete expressive toolkit for text- and media-based characters.

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/pullstring-launches-purpose-intelligent-conversation-platform-193329
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Another personal obsession:Marketing Day: Finding your best users, a mobile ad format study & more

Here's our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/marketing-day-finding-best-users-mobile-ad-format-study-193334
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Another personal obsession:What’s more important than a B2B buyer’s lead score?

Columnist Jeffrey L. Cohen explains why success depends on not just your lead scoring, but also on your marketing automation system and its methodology for calculating that score.

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/whats-important-b2b-buyers-lead-score-192599
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Another personal obsession:MarTech Today: Oracle updates Marketing Cloud, Google launches free Optimize 360 & AMP overrides deep links

Here’s our daily recap of what happened in marketing technology, as reported on Marketing Land and other places across the web. From Marketing Land: Oracle updates its Marketing Cloud Sep 28, 2016 by Barry Levine Enhancements include a revised Canvas for orchestrating multichannel journeys...

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/martech-today-oracle-updates-marketing-cloud-google-launches-free-optimize-360-amp-overrides-deep-links-193239
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Another personal obsession:Your best users: Where they are and how to find them

How much do you really understand about your users? Columnist Jeremy Smith explains how to drill down into the analytics and data you need to learn more about your best customers.

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/best-users-find-192207
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Another personal obsession:Two new studies look at what kinds of campaigns, mobile ad formats work best

One is from the Advertising Research Foundation, the other from mobile ad firm Kargo and neuroscience consumer researcher MediaScience.

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/two-new-studies-look-kinds-campaigns-mobile-ad-formats-work-best-193201
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Another personal obsession:Marketing Day: Twitter Moments, Oracle’s Marketing Cloud & Periscope VIP

Here's our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/marketing-day-twitter-moments-oracles-marketing-cloud-periscope-vip-193173
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