The clothing company asked kids at Boys & Girls Clubs across North America what it means to be "unlimited," then turned their responses into a musical back-to-school video to help support their charity fundraising effort.
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from Marketing Land - Internet Marketing News, Strategies & Tips http://feeds.marketingland.com/~r/mktingland/~3/xhEaiLjF35U/old-navys-back-school-campaign-shows-means-unlimited-136835
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