Another personal obsession:Eddystone Beacon Explainer: An Interview With Google’s Chandu Thota

On July 14 Google announced a new developer initiative called Eddystone. It’s a new open format for Bluetooth low energy (BLE) beacons. It’s open-source, flexible, cross platform and will equally support iOS devices. In order to better understand how Eddystone works and Google’s...

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/eddystone-beacon-explainer-an-interview-with-googles-chandu-thota-139846
via Mister Fire