Another personal obsession:Bringing ’90s nostalgia into a mobile world

For Yahoo, it's too little, too late. Meanwhile, Nintendo is riding on Pokémon Go's success. Columnist Josh Todd takes a look at the mobile hits and misses of the two iconic brands and explains what marketers can learn from them.

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from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/bringing-90s-nostalgia-mobile-world-190176
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