Another personal obsession:Google Trips: Google’s first potentially breakthrough travel tool

Google bought travel software company ITA in 2010 promising to bring travel searchers next-generation travel tools and experiences. Then Google CEO Eric Schmidt and Marissa Mayer said that the company wanted to create consumer travel products that “solve end user problems” and “look different” from...

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from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/google-trips-googles-first-potentially-breakthrough-travel-tool-191910
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