Another personal obsession:We’re already seeing the fallout from Apple’s war on cookies

Is Apple’s Intelligent Tracking Prevention feature a sign that the death of the cookie is imminent? Columnist Joe Sabol believes advertisers shouldn't wait to find out and should start to adapt to a post-cookie world.

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from Marketing Land - Internet Marketing News, Strategies & Tips https://marketingland.com/already-seeing-fallout-apples-war-cookies-231050
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