Another personal obsession:New survey by people-based marketer Viant promotes marketing to identified users

Marketing to individuals across devices is gaining traction, as the appeal of third-party data and anonymous cookies fades.

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips https://marketingland.com/new-survey-people-based-marketer-viant-promotes-marketing-identified-users-234773
via Mister Fire