Another personal obsession:An expert on loyalty programs has a warning for blockchain startups

If you’re thinking of setting up a universal currency exchange for loyalty points, says a marketing exec, you’re working against the interests of brands. The post An expert on loyalty programs has a warning for blockchain startups appeared first on Marketing Land.

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from Marketing Land - Internet Marketing News, Strategies & Tips https://marketingland.com/an-expert-on-loyalty-programs-has-a-warning-for-blockchain-startups-238358
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