Another personal obsession:Facebook’s secret ‘Loyalty Prediction’ ad tool anticipates future user behavior & purchases

Powered by artificial intelligence, the Facebook ad service lets advertisers target users based on predicted behavior. The post Facebook’s secret ‘Loyalty Prediction’ ad tool anticipates future user behavior & purchases appeared first on Marketing Land.

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from Marketing Land - Internet Marketing News, Strategies & Tips https://marketingland.com/facebooks-secret-loyalty-prediction-ad-tool-anticipates-future-user-behavior-purchases-238462
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