Another personal obsession:What Every CMO Should Know About Marketing Automation

Marketing automation is more than a tool for sending emails and storing leads. Columnist Mary Wallace explains why it's a key component of your strategy. The post What Every CMO Should Know About Marketing Automation appeared first on Marketing Land.

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from Marketing Land - Internet Marketing News, Strategies & Tips http://feeds.marketingland.com/~r/mktingland/~3/iW4gagKTzUg/every-cmo-know-marketing-automation-128987
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