In the second piece of this four-part series, columnist Tom Sather takes a look at the email campaigns of the presidential contenders and explains why overmailing and undermailing both carry risks.
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from Marketing Land - Internet Marketing News, Strategies & Tips http://feeds.marketingland.com/~r/mktingland/~3/u0ZR2jkUgUI/email-frequency-matters-path-white-house-133814
via Mister Fire
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