Another personal obsession:Searching For The Holy Grail Of Marketing? You Can Stop At The Universal Customer Profile

If you're looking to ramp up your marketing strategy, look no further than the universal customer profile. Columnist Erik Bratt explains what you need to successfully create and leverage a single customer view.

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from Marketing Land - Internet Marketing News, Strategies & Tips http://feeds.marketingland.com/~r/mktingland/~3/K2To-NBUnTc/searching-holy-grail-marketing-can-stop-universal-customer-profile-134111
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