How do you generate more clicks? Hint: personalization. Columnist Steve Olenski discusses three custom tools that will help you create an irresistible offer and engage your audience.
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from Marketing Land - Internet Marketing News, Strategies & Tips http://feeds.marketingland.com/~r/mktingland/~3/nkPQxYZwybQ/compel-audience-click-4-custom-tools-vastly-improving-sales-133438
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