True professionals are never off duty, even on Facebook. For most marketers, media spend is precious and not to be wasted, especially when playing the high-stakes, long game of B2B sales. B2B marketers need to ensure their message hits the right business professionals who are high enough in the...
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from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/nail-b2b-authority-targeting-psychographic-targeting-hot-house-139252
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