Another personal obsession:The future of retail is Generation Z-dependent — and martech is the way to reach them

Contributor Rohit Gupta outlines three steps retailers must take to evolve for the changing expectations of a new generation coming of age. The post The future of retail is Generation Z-dependent — and martech is the way to reach them appeared first on Marketing Land.

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from Marketing Land - Internet Marketing News, Strategies & Tips https://marketingland.com/the-future-of-retail-is-generation-z-dependent-and-martech-is-the-way-to-reach-them-235769
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