As personal data for ad targeting becomes increasingly burdened with consent and other conditions, time will tell if Interpublic has made a good deal. The post Acxiom sells Marketing Solutions division to Interpublic, readies LiveRamp appeared first on Marketing Land.
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from Marketing Land - Internet Marketing News, Strategies & Tips https://marketingland.com/acxiom-sells-marketing-solutions-division-to-interpublic-readies-liveramp-243665
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