Another personal obsession:Simpli.fi’s ‘addressable geo-fencing’ enables individual household targeting but at scale

A kind of 'Facebook Custom Audiences for the real world,' the approach uses plat lines and GPS data for greater precision. The post Simpli.fi’s ‘addressable geo-fencing’ enables individual household targeting but at scale appeared first on Marketing Land.

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from Marketing Land - Internet Marketing News, Strategies & Tips https://marketingland.com/simpli-fis-addressable-geo-fencing-enables-individual-household-targeting-but-at-scale-244065
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