A new study from Nanigans shows that most retailers plan to spend 25% of their yearly digital ad budgets this holiday season. The post Black Friday to dominate holiday ad budgets, leaving little for last-minute shoppers appeared first on Marketing Land.
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from Marketing Land - Internet Marketing News, Strategies & Tips https://marketingland.com/black-friday-to-dominate-holiday-ad-budgets-leaving-little-for-last-minute-shoppers-250058
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