Another personal obsession:Oracle Data Cloud combines Grapeshot and Moat acquisitions for a pre-bid ad filter

Called Pre-Bid by Moat, it scans for brand safety, viewability and invalid traffic before a web ad is bid on programmatic platforms. The post Oracle Data Cloud combines Grapeshot and Moat acquisitions for a pre-bid ad filter appeared first on Marketing Land.

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from Marketing Land - Internet Marketing News, Strategies & Tips https://marketingland.com/oracle-data-cloud-combines-grapeshot-and-moat-acquisitions-for-a-pre-bid-ad-filter-251264
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