Another personal obsession:Why you should embrace a full-funnel strategy for programmatic display

Conventional wisdom may say that the classic marketing funnel is outdated, but the funnel is still your friend. Here's why. The post Why you should embrace a full-funnel strategy for programmatic display appeared first on Marketing Land.

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from Marketing Land - Internet Marketing News, Strategies & Tips https://marketingland.com/why-you-should-embrace-a-full-funnel-strategy-for-programmatic-display-250231
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