Another personal obsession:Millennial Media, 33Across Go All In On 100 Percent Viewability

Both companies are using Integral Ad Science to verify viewability and get ahead of the industry as it transitions to charging advertisers for ads that are seen. The post Millennial Media, 33Across Go All In On 100 Percent Viewability appeared first on Marketing Land.

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from Marketing Land - Internet Marketing News, Strategies & Tips http://feeds.marketingland.com/~r/mktingland/~3/y7IqB_-UTzI/millennial-media-33across-go-all-in-on-100-percent-viewability-128427
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