Another personal obsession:Millennials’ Growing Distrust Of Plastic Cards Pave Way For Digital Payments

Less than a decade from now most payments will probably be made with apps in phones or smartwatches, using biometric triggers or other mechanisms that don’t involve swiping or using plastic cards. Just as credit cards have mostly replaced cash so will credit cards themselves be...

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/millennials-growing-distrust-of-plastic-cards-pave-way-for-digital-payments-153942
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Another personal obsession:Could Google’s New Star Feature For Images Challenge Pinterest?

New bookmarking option for Google Images is only available on a personal account level, but there is social sharing potential down the road.

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/could-googles-new-star-feature-for-images-challenge-pinterest-153940
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Another personal obsession:Marketing Day: Mobile “Showroomers” Study, 3 New Google Patents & Black Friday Reports

Here's our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/marketing-day-mobile-showroomers-study-3-new-google-patents-black-friday-reports-153930
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Another personal obsession:SEOs, SEMs, Analysts & Developers: Teams Save Up To 20% At SMX West

Do you manage the search marketing team at your company or agency? Sister site Search Engine Land’s SMX West is the ultimate team building experience, where members will get must-know SEO, SEM, mobile, and conversion optimization tactics at more than 50 sessions and from 100 expert presenters. Is...

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/seos-sems-analysts-developers-teams-save-up-to-20-at-smx-west-153869
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Another personal obsession:Study: Mobile “Showroomers” Generally Buy In Stores, 18–34-Year-Olds Most Active

We learned over the weekend how prominent mobile devices were in the Black Friday shopping melee. And while a growing number of purchases are happening on mobile devices, smartphones are primarily being used by consumers to find store locations, check hours information and do price comparisons...

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/study-most-mobile-showroomers-buy-in-stores-18-34-year-olds-most-active-153842
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Another personal obsession:Honda Hosts #OpenTheCheer Twitter Instant-Win Contest For Holiday Sales Event

The carmaker worked with RPA to craft a playful video-focused campaign that uses Twitter's instant-win cards, which were recently introduced and not yet widely available.

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/honda-hosts-openthecheer-twitter-instant-win-contest-holiday-sales-event-153832
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Another personal obsession:3 Google Patents You Need To Know About In 2016

Columnist Pratik Dholakiya outlines three patents that Google is applying for and explains how they could affect search results for both you and your clients.

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/3-google-patents-need-know-2016-152992
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Another personal obsession:AdWords Shopping Ads Enhancements: A Roundup

Columnist Frederick Vallaeys notes that AdWords has released many new features for Shopping Ads recently. Are you taking advantage of them?

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/adwords-shopping-ads-enhancements-roundup-153637
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Another personal obsession:A 3-Step Plan For Easier Email Marketing

Don't just throw away perfectly reusable email content. Columnist Daniel Faggella outlines some ways to help you create a compelling email campaign without the fuss.

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/3-step-plan-easier-email-marketing-149892
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Another personal obsession:7 Advanced Areas CMOs Must Focus On For 2016

Looking to take your marketing strategy up a notch next year? Columnist Scott Rayden outlines key areas you should zero in on to get ahead in 2016.

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/7-advanced-areas-cmos-must-focus-2016-152176
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Another personal obsession:New Report Analyzes Ways That Online Retailer Experience Could Trump Discounts

Sponsored by marketing/commerce platform EpiServer, the study will be complemented by another report early next year that evaluates what worked best in the holiday season.

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/new-report-analyzes-ways-that-online-retailer-experience-could-trump-discounts-153716
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Another personal obsession:What’s Old Is New Again: Why Affiliate Marketing Is Growing

Columnist Adam Weiss takes a close look at advancements in affiliate marketing and how they're driving growth in the industry.

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/whats-old-new-affiliate-marketing-growing-153061
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Another personal obsession:MarTech Today: Google’s Control Of Android, Future Of Retail Analytics & Tracking Emojis

Here’s our daily recap of what happened in marketing technology, as reported on Marketing Land and other places across the web. From Marketing Land: App Developers To Europe: Don’t Hurt Google’s Ability To “Improve” Android Nov 25, 2015 by Greg Sterling A group of roughly 140 Android...

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/martech-today-googles-control-of-android-future-of-retail-analytics-tracking-emojis-153727
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Another personal obsession:Black Friday Weekend: E-Commerce Thinned Crowds, Mobile Devices Drove Traffic

Black Friday ain’t what it used to be. The cultural ritual (if I can call it that) appears to have lost some of its mojo as many retailers, seeking attention and competitive advantage, make Black Friday-style deals available before Thanksgiving. There has also been a shift of some in-store...

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/black-friday-weekend-e-commerce-thinned-crowds-mobile-devices-drove-traffic-153761
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Another personal obsession:Are Customer Reviews Promoting Your E-Business Like They Should?

Like it or not, customer reviews are a fact of life — and their impact on your business is huge. Columnist Jeremy Smith explains how you can use this to your advantage to promote your brand.

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/customer-reviews-promoting-e-business-like-151678
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Another personal obsession:Disappearing Act: Twitter Pulls Share Counts From Tweet Buttons

One of Twitter’s social proofs has gone poof. On Friday, Twitter stopped displaying share counts on its tweet buttons, officially pulling the plug on one of the ways publishers signal the popularity of their content. Twitter had announced the move in October, saying that it needed to make the...

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/disappearing-act-twitter-pulls-share-counts-from-tweet-buttons-153679
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Another personal obsession:Marketing Day: Twitter Adds More Choices To Polls, Attribution Reports & An Emoji Tracker

Here's our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/marketing-day-twitter-adds-more-choices-to-polls-attribution-reports-an-emoji-tracker-153708
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