Another personal obsession:Acquisition Of Ad Network Fluent By “Data Fusion” Provider IDI May Create A New Marketing Powerhouse

Announced earlier this week, the combined company intends to build advanced profiles on more than 100 million customers.

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from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/acquisition-of-ad-network-fluent-by-data-fusion-provider-idi-may-create-a-new-marketing-powerhouse-153100
via Mister Fire