Another personal obsession:Here’s The Big Payoff Walmart Gets From Its New Mobile Payment System

Without the costs of a loyalty program, Walmarts lands the contact info and purchase history of its participating customers.

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from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/heres-the-big-payoff-walmart-gets-from-its-new-mobile-payment-system-157706
via Mister Fire