Another personal obsession:The State Of Cross-Channel Paid Search, Part 1: SEM & Social

In this first in a series on cross-channel marketing, columnist Josh Dreller discusses how paid search and paid social can work together to improve overall marketing efforts.

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/state-cross-channel-paid-search-part-1-sem-social-161323
via Mister Fire