Another personal obsession:Email marketer Bluecore adds advertising to its resume

Once known as TriggerMail, Bluecore has made its living as a provider of emails that are triggered by user behavior. Today, the New York City-based company announced that it is moving into advertising with the launch of Bluecore Ads. Marketers have used Bluecore to follow up website visits with...

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from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/email-marketer-bluecore-adds-advertising-resume-179860
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