Another personal obsession:Google’s Optimize 360 creates exciting opportunities for testing & personalization

Google's Analytics 360 Suite offers a bevy of new solutions for enterprise marketers. Columnist Nick Iyengar walks you through his favorite, Optimize 360, and explains how to get started and what it can do for you.

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/googles-new-optimize-360-creates-exciting-opportunities-testing-personalization-180586
via Mister Fire