Another personal obsession:Using data science to improve your enterprise paid search marketing results

As QuanticMind looks to move in on Marin Software's territory, which platform is right for you? Columnist Travis Wright explains how data science can boost your campaigns and ad spend.

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from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/using-data-science-improve-enterprise-paid-search-marketing-results-177876
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