Another personal obsession:Consolidation, convergence and the collective: Three Cs will drive B2B marketing in 2017

Contributor Erik Matlick suggests new ways of thinking about data and technology that will characterize B2B marketing next year and beyond.

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/consolidation-convergence-collective-three-cs-will-drive-b2b-marketing-2017-201928
via Mister Fire