Another personal obsession:IBM’s Watson is now working as a psychologist for ad tech firm Unruly

The UK-based firm is employing the supercomputer to generate large numbers of psychological profiles of potential buyers at scale, cheaply.

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/ibms-watson-now-working-psychologist-ad-tech-firm-unruly-201118
via Mister Fire