Another personal obsession:33Across launches ‘first open exchange with only viewable inventory’

The ad platform's new AttentionX exchange scores ad space pre-exchange, making a viewability guarantee ‘superfluous.’ The post 33Across launches ‘first open exchange with only viewable inventory’ appeared first on Marketing Land.

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from Marketing Land - Internet Marketing News, Strategies & Tips https://marketingland.com/33across-launches-first-open-exchange-with-only-viewable-inventory-249158
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