Another personal obsession:Customer data platforms ‘not a silver bullet,’ says CDP Institute founder

CDP evangelist David Raab shared common myths and realities of customer data platforms during the 2018 Martech Conference in Boston. The post Customer data platforms ‘not a silver bullet,’ says CDP Institute founder appeared first on Marketing Land.

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from Marketing Land - Internet Marketing News, Strategies & Tips https://marketingland.com/customer-data-platforms-not-a-silver-bullet-says-cdp-institute-founder-249324
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