It’s about finding the opportunity to generate attention, he said, by subverting platforms and expectations. The post Entrepreneur Alistair Croll wraps MarTech East 2018 by imploring marketers to be ‘just evil enough’ appeared first on Marketing Land.
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from Marketing Land - Internet Marketing News, Strategies & Tips https://marketingland.com/entrepreneur-alistair-croll-wraps-martech-east-2018-by-imploring-marketers-to-be-just-evil-enough-249469
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