For public relations (PR) professionals, services like Cision – formerly known as Vocus – are an essential part of doing business. PR pros log in almost every day to update media lists or find new contacts to build relationships with on behalf of clients. It’s incredibly valuable for getting the...
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from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/7-ways-to-target-pr-psychographics-with-1-tool-150310
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