Another personal obsession:KPI Frameworks: Bringing Order To KPI Chaos To Prioritize E-Commerce Optimization Efforts

Columnist Nick Iyengar suggests that KPI frameworks can help organizations to better understand which metrics to focus on and develop more specific hypotheses for optimization efforts.

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from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/kpi-frameworks-bringing-order-kpi-chaos-prioritize-e-commerce-optimization-efforts-149725
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