Another personal obsession:Allstate’s Newest @Mayhem Effort Depicts The Dark Side Of DIY, With Stories Unearthed Online

The insurance company highlights real-life stories of Mayhem, asking people to vote for their favorite via social media.

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from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/allstates-newest-mayhem-effort-depicts-dark-side-diy-stories-unearthed-online-159327
via Mister Fire