Another personal obsession:How Verizon’s Yahoo buy will reshape the digital ad marketplace

Verizon's recent acquisition of Yahoo suggests that it is looking to scale, but is it enough to catapult the company into the league of Facebook and Google? Columnist James Green explores.

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from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/verizon-yahoo-reshape-digital-ad-marketplace-186713
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