In our last post, we looked at how to measure the true performance of your content, both on-site and off-site, through the tracking of engagement. Today, we want to discuss how to improve the discoverability of your off-site content in search, so it can be found in the first place. When...
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from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/optimizing-off-site-content-197164
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