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martes, 31 de enero de 2017

Another personal obsession:How martech has made ABM-at-scale possible

Account-based marketing uses spears instead of marketing’s traditional wide nets to get new customers, and now tech is enabling armies of spears.

Please visit Marketing Land for the full article.


from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/martech-made-abm-scale-possible-205038
via Mister Fire

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