Another personal obsession:Make me an offer: Rating the effectiveness of common email offers

Free shipping or a percentage off fail to impress these days, so which subject line offers actually work? Columnist Jason Warnock discusses the email offers and messaging that will resonate the most with your subscribers.

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from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/make-offer-rating-effectiveness-common-email-offers-209795
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