Another personal obsession:The technology behind AI in PPC

Artificial intelligence (AI) has been around for a long time, so why are we only just now exploring its applications for PPC? Columnist Frederick Vallaeys explains the technology, its evolution in recent years and what's next for AI in paid search

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from Marketing Land - Internet Marketing News, Strategies & Tips https://marketingland.com/technology-behind-ai-ppc-232270
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