Another personal obsession:Facebook launches playable ads, tests retention optimization for app advertising

App marketers will also soon be have the option of using minimum ROAS bidding. The post Facebook launches playable ads, tests retention optimization for app advertising appeared first on Marketing Land.

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from Marketing Land - Internet Marketing News, Strategies & Tips https://marketingland.com/facebook-launches-playable-ads-tests-retention-optimization-for-app-advertising-245312
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