Another personal obsession:Location attribution goes mainstream, as Pandora marks 400th campaign with the KPI

Pandora seeing higher ad spending for campaigns that include offline measurement. The post Location attribution goes mainstream, as Pandora marks 400th campaign with the KPI appeared first on Marketing Land.

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from Marketing Land - Internet Marketing News, Strategies & Tips https://marketingland.com/location-attribution-goes-mainstream-as-pandora-marks-400th-campaign-with-the-kpi-247537
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