Another personal obsession:Adopting new martech? You don’t have to choose between agile and waterfall

Our approach to adopting new marketing technology doesn’t need to be so black and white.

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips https://marketingland.com/adopting-new-martech-you-dont-have-to-choose-between-agile-and-waterfall-262753
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